24 Oct 2014

Building a Great Partnership with your Moderator

If you’re doing qualitative research, then you’re working with a moderator. As much as their skill and experience, the way you work with them – before, during and after your project – will determine your project's success.

QRC_eBook_Cover_-_Small.jpgOur new eBook, Getting the Most Out of Qualitative Research: 35 Tips for Building a Great Partnership with your Moderator, explores how to most effectively work with your moderator or QRC and ensure you get the most out of your research dollars. To bring the most useful insights to you, we talked with moderators across the country to gather their input for this eBook.

To download your copy of the eBook, Click Here.

Topics: Focus Groups, Marketing Research, Moderators

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